As AI-generated music continues to flood streaming platforms, Gareth Emery is taking a stand.
The renowned trance producer has launched Emotional Intelligence Records, a new label committed to releasing only human-created music.

Emery says the project was inspired by growing concerns over AI systems being trained on artists’ work without consent and the increasing presence of synthetic content across streaming services. He argues that music’s true value lies in human emotion, creativity, and imperfection.
With the debut release from his LSR/CITY alias arriving soon, Emotional Intelligence Records aims to champion authentic artistry in an increasingly AI-driven music landscape.




